Patient & Consumer Activation Manager (Regional)

Regional Patient Engagement Manager

Open to candidates based in Malaysia, Thailand, the Philippines or Vietnam

Barrington James is partnering with an established healthcare organisation to recruit a Regional Patient Engagement Manager

This opportunity suits a healthcare marketer with experience turning disease awareness into meaningful patient action—from seeking medical advice to starting and staying on treatment.

The role

• Develop patient and consumer activation strategies aligned with brand and medical priorities.
• Lead campaigns across digital, social media and community channels to improve disease awareness and encourage patients to seek care.
• Use patient insights to address barriers across diagnosis, treatment initiation and adherence.
• Partner with medical teams, patient organisations and healthcare providers to support patient education and referral pathways.
• Manage agencies, campaign budgets and performance measurement, ensuring materials meet medical, legal and regulatory review requirements.

What we’re looking for

• At least 5 years of experience in pharmaceutical, healthcare or consumer health marketing, including 2 years in patient engagement, medical education or consumer activation.
• Direct ownership of patient- or consumer-facing healthcare campaigns, with evidence of measurable engagement, behaviour change or disease awareness.
• Strong digital marketing experience across paid media, content strategy and campaign analytics.
• Experience working within medical, legal and regulatory review processes.
• Ability to translate complex medical information into clear, accessible communications for patients and the public.

Particularly relevant experience

• Obesity, diabetes, cardiovascular or other chronic disease areas.
• Patient advocacy partnerships, referral programmes or treatment adherence initiatives.
• Campaign delivery across multiple Asian markets.
• Healthcare PR or communications agency experience involving substantial patient campaign ownership.

Interested? Please send Vicky Lam your CV via LinkedIn, highlighting your current location, relevant therapeutic areas and one patient or consumer campaign you have led.

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